You have invested considerable time preparing your copywriting for all of your web pages. Terrific! Don’t forget the most important point of all. Give interested prospects clear directions about what you want them to do next. This may not necessarily be a direct call to action.
As you can see, postcards are received by your targeted audience directly so these are more personal than any other type of marketing. Your customer will know what are you selling and what are you offering them. This is a great way to leave your competitors in the dark and they will have very short or no time to copy your strategy.
The last but not least, postcards are no doubt very easy to create. You don’t need to spend too much effort, money and time. You can simply use images from web, template of postcard from the web and write any attractive line according to your product and service business. The smaller postcard used by many marketers, if you have a good budget then you can choose larger size of postcards because they can attract more customers. Always use bright neon colors for your postcards.
If you’ve been in business for decades, give yourself permission to start fresh. Imagine that you are starting from scratch. Do you love the name of your firm? Are you thrilled with your logo? Are you certain your brand matches the target buyers you want to attract? By taking a fresh look at your business, you’ll discover new keys for telling a successful story.
Lastly, give away a freebie to every new follower to your twitter page and once you receive their email address to send their freebie by email, you will be building an email list of people interested in what you have to offer.
Ford has been successful with Facebook because of how it engages its fans. It likes interact with owners who have new or used Trucks. Here is how they successfully run a top notch social media campaign.
So, if you want to get technical then it is very necessary that you choose the printing company that is more effective and cheap in price. Always use both sides of a postcard because people may only see one side of your postcard.